Bupa’s Frontline Leadership program is a high profile initiative to help customer-facing or frontline leaders build their leadership abilities.
Over nine months, 50 learners went through a series of learning interventions to build skills and capabilities. Recognising the importance of real work application, Bupa’s L&D team deployed embedding activities such as self-reflection and roleplay to bring the concepts to life, but lacked visibility on the learners’ progress between workshops.
Donna Roth, Head of L&D at Bupa saw that Elenta could not only change behaviours, but track impact and save her team valuable time on program administration.
“Elenta was a really good opportunity to understand what our learners were doing between workshops and to see if they were putting their new skills into practice. We were able to manage it in such a way that wasn’t too admin heavy for my team and it meant we didn’t have to constantly remind learners via email.”
Using the flexibility and power of Elenta, Bupa was able to build far more impactful programs that personalised the experience for each learner, according to their level of competency and interests.
“It turned out that with Elenta, we were able to do much more than just replicate our old processes. We were able to connect people to concepts in a way we were never able to do before. The platform was open enough to let us try a lot of ideas about how behaviour can be changed and that resulted in a great learner experience.”
At the end of the program, learners using Elenta had greater comprehension and confidence in applying their knowledge.
“We’ve seen improvements in this cohort, such as richer conversations. This group seems more capable, particularly in the application of content we worked with Elenta on. Their leaders are also hearing these conversations happening so we know that learning is going beyond the program’s participants.”
Reflecting on Elenta, Donna said, “It’s definitely given us a step forward and we achieved the goal we set out to do – have better visibility over where they’re at, how they are thinking, and how they’ve changed due to the learning.”